A TOURNAMENT, NEWLY STAGED​

At the Porsche Tennis Grand Prix 2024, we covered the entire tournament and created unique social media content. Our goal was to present tennis in a completely new way. For seven top-ranked world players, we planned individual reels and edited a social media highlight reel. We not only showcased tennis impressively but also highlighted the main sponsor, Porsche. Through creative connections between luxury cars and tennis, a viral social media hit was born.